Jeremy Clarkson Makes Big Move as ‘Co-Star’ Pig Becomes a Hit
From Farmyard to Fame
Jeremy Clarkson is reportedly banking on his beloved pig, Richard Ham, becoming his next big success story. The small but spirited swine became a surprise television star on Clarkson’s Farm, winning over millions of viewers after being saved from slaughter.
Originally the runt of the litter, Richard Ham’s struggle to gain weight and his eventual rescue melted hearts across the show’s fourth season. Now, Clarkson has taken a clever step — applying to trademark the pig’s name with the UK’s Intellectual Property Office.
Turning a TV Star Into a Brand
According to reports from The Daily Star, the Top Gear and Grand Tour host plans to use the Richard Ham name across a wide range of products, including clothing, homeware, gardening tools, cookbooks, and even Christmas decorations.
The move signals that Clarkson is looking to transform his animal co-star into a full-fledged brand, capitalizing on the pig’s popularity among fans of Clarkson’s Farm.
Lisa Hogan Shares an Update
Jeremy’s partner, Lisa Hogan, recently delighted fans with an update on the now-grown pig. Sharing a video clip on social media, she joked:
“Look who it is!!! It’s Richard ‘porker’ Ham.”
In the video, the once-tiny pig appears huge and healthy as he emerges from his sty. Hogan playfully adds,
“Who recognises this beast? Yes, you’re huge. Yes, it’s because you’ve been hand-fed for all these months!”
Clarkson’s Expanding Trademark Empire
Richard Ham isn’t Clarkson’s first venture into branding. The Clarkson’s Farm star has previously filed trademark protections for a number of popular phrases and products from the show, including:
- “Snail Juice” – a skincare range
- “Diddly Squat Drive” – a fragrance line
- “Grubby Farmer” – toiletries and scents
- “I did a thing” – his signature catchphrase
- “The Farmer’s Dog” – the name of his pub, covering merchandise like beer mats, tea towels, and glassware
He even trademarked the cheeky slogan “I am a f*er”**, featured on t-shirts sold through his Diddly Squat Farm Shop website.
From Runt to Riches
Once a fragile runt, Richard Ham is now thriving — and potentially worth a fortune. What started as a heartfelt rescue on Clarkson’s Farm has become an unexpected business opportunity for Jeremy Clarkson.
If all goes to plan, the famous pig could soon be seen not just on screen, but on store shelves across the UK. From tractors to trademarks, Clarkson proves once again that he knows how to turn everyday farm life into a headline-grabbing success.
